The Jimmy Fallon Special
Dear Readers,This week, I met Jimmy Fallon. Now, being a New Yorker, I rarely mention celebrity spottings because, well, it's just not a New York thing to do. But I have been pretty vocal about the...
View ArticleDear Madison Avenue, Please Don't Wish Me a Happy Mother's Day
Dear Readers,Last May, before I launched SavvyAuntie.com, I wrote a blog post about childless women and Mother's Day. It's been one of my most popular posts to-date and so I thought this year, I would...
View ArticleReactors and Creators
Dear Readers,There are two types of people in the world: Reactors and Creators.Reactors let the world happen to the them.Creators make the world happen.Which one are you? XOXO,Auntie Melanie
View ArticleYes And - No Buts
Dear Readers,Recently I was asked to be part of a panel on social media for women entrepreneurs, and while I was there, I was lucky enough to have met Lauren Porat, Co-Founder, Urban Interns. We had...
View ArticleSavvy Grace
Dear Readers,Today, SavvyAuntie.com turns 11 months old. I just can't believe that it's not even a full year since the launch of the site! The support and encouragement from aunts, the press and...
View ArticleHappy Auntieversary to Me!
Dear Readers,Exactly two years ago today, I woke up an "Auntrepreneur." It was on June 12, 2007 that I decided to start the company of my dreams. I didn't know it then, but it was the happiest day of...
View ArticleHappy Birthday, SavvyAuntie.com!
Dear Readers,Wow... I can't believe it's a year to the day since I launched SavvyAuntie.com. It's been the most fabulous and most rewarding year of my life. I am humbled by the response and proud of...
View ArticleFirst Savvy Auntie Video!
Dear Readers,Thanks to Savvy Interns Liat Tsarfati and Becky Steinberg, and the incredibly talented Tim Kress-Spatz of Ambush.TV, we produced our very first Savvy Auntie tv video!This first episode is...
View ArticleSavvy Auntie Gift Ideas on NBC's The 10! Show
Dear Readers,I'm feeling MUCH more comfortable on TV. Starting to get the hang of it. Here's my latest NBC 10! Show appearance - with gift ideas for the Savvy Auntie!By the way - I appear weekly on Fox...
View ArticleMy Change Nation Interview
Dear Readers, I met Ariane de Bonvoisin a year ago, and we quickly become fast friends. She is the Founder and CEO of First30Days.com, a site and brand that enables you to change your life so you are...
View ArticleYes. I'm Happy.
Dear Readers,I'm happy.I'm not happy all of the time. I have a down day now and again. Usually, when I have a down day, it's not caused by any one issue. Or any one person. In fact, I often have a hard...
View ArticleSavvy Auntie Goes Beyond The Rack!
Dear Readers,I'm proud to announce the latest sponsor for Savvy Auntie! Beyond The Rack is an exclusive shopping club where members have access to limited-time, flash sales events of designer goods at...
View ArticleGame On, Auntie!
Dear Readers,I am so proud to announce the latest Savvy Auntie Sponsor! Webwars, an innovator in layered reality gaming and entertainment, is changing the way users engage with online entertainment by...
View ArticleHarold, Clifford and Me
Dear Readers,First, let me apologize for being somewhat remiss and not tending to this blog more often. Savvy Auntie, now close to 15 months old, is growing by leaps and bounds and it's all I can do to...
View ArticleSavvy Auntie Coolest Toy Awards!
Child Lifestyle Expert and Premier SAVVY AUNTIE, Melanie Notkin Honors the Most Trendsetting, the Most Luxurious, and the Most Notable Toys for the 2009 Holiday Season New York, NY – October 29, 2009...
View ArticleSavvy Auntie Coolest Toy Award Widget!
Dear Readers,As you many know, a couple of weeks ago, we announced the first annual Savvy Auntie Coolest Toy Awards!Now you can share your Coolest Toy Savvy with all your friends, Auntie! You can embed...
View ArticleThe Savvy Auntie Book Deal!
Dear Readers,I am so incredibly excited and proud that I have been offered a book deal with none other than HarperCollins' new and innovative imprint: Harper Studio! Harper Studio is not even two years...
View ArticleStew on This...
Dear Readers, It's been a while since I've written, and I apologize. Seems like my little company has grown some amazing wings and it's been a while since I've had time to consider how I got here. I'm...
View ArticleTropicana Supports Savvy Aunties!
Dear Readers,One of the goals with creating Savvy Auntie was to showcase how aunts are part of the American Family Village - that not being a mother didn't mean we don't love children or want to...
View ArticleThe Future of Publishing
Dear Readers,As you may know, I have a book contract with HarperCollins experimental imprint, Harper Studio. I signed the deal over the Holiday season and began writing The Savvy Auntie Guide to Life...
View ArticleWhat If & Why Not?
Dear Readers,When the idea for Savvy Auntie came to me in the summer of 2007, I gathered a number aunt friends of mine in my living room for cake to share the idea and get their feedback. I wasn't...
View ArticleExcuse Me, But That's my Privacy You're Stepping On.
UPDATE: In just a few hours after I posted this, I found the photographer on Twitter and asked him to remove the photo. He did and apologized and promised never to take a photo of me again. My faith in...
View ArticleTwo Year Auntieversary
Dear Readers, Today is the two year 'auntieversary' of SavvyAuntie.com, the first online community for cool aunts, great aunts, godmothers and all women who love kids. So much has happened in the last...
View ArticleThis is Why I Haven't Been Blogging....
Dear Readers,Thank you for your patience while I've been all consumed writing The Savvy Auntie Guide to Life: The Ultimate Source for Cool Aunts, Great Aunts, Godmothers and all Women Who Love Kids....
View ArticleLooking for SavvyAuntie.com?
Dear Readers,If you're looking for SavvyAuntie.com, please click here!XOXO,Auntie Melanie
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